Cable Television & DirecTV: Talk the Talk While Dish Network Walks the Walk

A company with confidence in its product, is aprogramming
company thatfee's, monthly DVR fee's, plus any equipment
knows how to satisfy it's demanding customerlease fees. Any
base. Whileextras used during that period such as pay per
other television services are busy taking potview of
shot's at onecourse are not refunded.Currently Dish Network's
another to win over consumer confidence, Dish30 day money back guarantee is being
Network simplypitched as a promotional offer scheduled to end
stands behind what it believes to be the bestin June
choice for2006. It will be interesting to see if this
digital television service period.While Cable, and"promotion"
DirecTV are still "talking the talk" Dishbecomes standard after that date. If history is
Network is "walking the walk" with a new 30 dayany teacher,
risk-freeI would venture to say Cable television and
money back guarantee for new subscribers ofDirecTV may have
Dish Networkto roll out a guarantee of their own.Dish Network
Digital Home Advantage programming package.has also recently launched new HD locals in the
Dish Network isKansas City area and expects to have DishHD
the first satellite TV provider in the country tolocals available
offer ato at least 50% of television subscribers in the
risk-free trial of their digital television service.NotU.S. by the
only is this a great way for consumers to testend of 2006, allowing subscribers to view local
drive thechannels
product before making any long termsuch as FOX, NBC, ABC, and CBS in true high
commitments, it speaksdefinition. Dish
volumes to the confidence Dish Network has inNetwork is now the largest provider of HD
it's product.programming in the
It's like telling the customer we're the best, andUnited States.The other television providers are
we're notgoing to have to take a
just saying that, we'll let you decide for yourself,back seat for awhile while Dish Network basks in
nothe glow
strings attached.Digital Home Advantageof a very satisfied public. It's one thing to say
subscribers must agree to an 18 monthyou're the
service agreement. If service is canceled withinbest, it's another to show it, and in 2006, Dish
30 days theNetwork is
customer is refunded the activation fee, monthlycertainly showing it can indeed "walk the walk".