| The website content you provide for your visitors | | | | about—right? And when your visitors view you |
| is very important. Website content that is unique | | | | as an expert in your subject, again they are more |
| and interesting will attract more visitors, and | | | | apt to trust you and buy from you. |
| thereby result in a more lucrative business for | | | | If your visitors are having fun on your website, |
| you. Website visitors = more sales. It is as | | | | there is also more of a possibility that they will |
| simple as that. | | | | refer your website to a friend. They may want |
| A great way to provide something interesting for | | | | to challenge their friends to answer the questions |
| your website visitors to enjoy is by adding a quiz | | | | they couldn’t. It might even start a friendly |
| to your website. It is something fun that most | | | | competition between them. In any case, you |
| people like to do. It is a bit of entertainment for | | | | again have the opportunity of increased visitors to |
| them. When you website visits are having fun at | | | | your site. As an added note, be sure to have a |
| your website, they will return to have more fun | | | | ‘Refer a Friend’ button on your site. |
| later. | | | | This makes it easy for your visitor to pass the |
| Everyone is interested in showing off their | | | | quiz (and your site) along. |
| knowledge, even if it is just a bit of trivia. If | | | | The quiz you offer should be on the same topic |
| your visitors are challenged by taking a quiz and | | | | as your website is all about. For example, if your |
| gaining a bit of knowledge, it helps them to | | | | website sells classic car parts, a quiz about |
| remember your site as well. Again, it causes them | | | | different classic cars may be in order. For |
| to return to your site and every time they visit, | | | | example, “Question: What year did the first |
| they are exposed to your offer again. It gives | | | | Corvette come out?” Answer: The first |
| you a better chance of them buying your product | | | | Chevrolet Corvette rolled off the production line |
| or service. | | | | on June 30, 1953. (You can even provide a bit |
| A quiz asks questions and peaks your website | | | | of extra information to aid in your sales, such |
| visitors’ curiosity. It gets them involved in | | | | as: “It rolled off the assembly line at the GM |
| your website. They are already interacting with | | | | plant in Flint, Michigan. It was a two-seater affair |
| the quiz you provide, so it is a natural step for | | | | with a fiberglass body. It was white with a red |
| them to take to interact again by buying | | | | interior and a black canvas top. This classic car |
| something. | | | | featured a Power glide automatic transmission and |
| You can offer a quiz in different ways. You can | | | | a "Blue Flame" six cylinder 235ci 150 hp engine |
| offer a 10 or 20 question quiz all on your first | | | | with three carburetors and dual exhaust.”) |
| page, then divert your customers to get the | | | | Now, doesn’t that make you seem like an |
| answers on your ‘pitch’ page for your | | | | expert and make people want to buy their classic |
| product or service. Or you can elect to offer | | | | car parts from you? |
| one different quiz question each day, again | | | | With the trivia question, you have gotten your |
| directing them to visit your ‘pitch’ page | | | | visitors interested in your product as well as given |
| for the answers. You can also offer the quiz | | | | them some entertainment value. They will want |
| question one day, and have your visitors return | | | | to pass along their new knowledge to their friends |
| the next day for the answer. This awards your | | | | and will be able to tell where they got the |
| visitor more exposure to your offer. | | | | information from (your website). And with the |
| Offering new trivia quizzes at varying intervals will | | | | answer you provided you get a bit of |
| help get your visitors to return to your website. | | | | advertisement value for the product you are |
| Statistics prove that every time a visitor returns | | | | selling (classic car parts) as well. Doesn’t this |
| to your website, it gives you a better chance of | | | | seem like an excellent way to get your website |
| them buying something from you. This allows | | | | visitors involved in website and topic? |
| your visitor more exposure to your offer. | | | | Offering a trivia quiz for your website visitors is |
| Another way offering a quiz for your visitors is | | | | an excellent way to gain fun, interest and |
| beneficial is that it makes your visitors see you as | | | | entertainment value for your website. It is a |
| an expert in your website niche. If you know | | | | great tool for you to use as a marketing strategy |
| enough little tidbits of information to form a quiz, | | | | to market your website. |
| you must know what you are talking | | | | |